The Related brand (associated with iconic, high quality, ultra-luxury developments) and the PGIM brand (known as a premier institutional investor in major CRE assets) wanted to place ICON Harbour Island (a luxury high-rise multifamily investment sales opportunity) on the market in late 2019.

​

Khawam Creative designers customized a proposal and pitch presentation for Newmark which assisted the listing being awarded to them. Our creative team then developed an impactful integrated marketing campaign that included: Offering Memorandum, Website, E-mail Blast, Video Virtual Tour and a Video Book. This marketing campaign resulted in Newmark receiving many offers which executed the best offer and completed the transaction within two months of placing the asset on the market.